Workshops

About

FREE

In this workshop, acclaimed artist, director of programming at Lincoln Center, and Juilliard professor Antonio Ciacca will examine the current trends in the business of music, outlining strategies for developing creative business models to successfully adapt and compete in a quickly changing music-industry. While the focus will be mainly on the jazz industry, the topics and strategies will be easily applicable to other genres.

Antonio will show how to effectively leverage social-media, the internet, DIY touring, and other means of self-promotion to meet their goals. Participants will gain insight into crucial aspects of overall career strategy, artist maintenance, the future of the music business, creative marketing, and developing leadership skills.

Also as part of the session, Manitoba Music’s Program Manager Sean McManus, and Training Coordinator Roland Deschambault will be on hand to discuss various funding opportunities available to Canadian musicians and music industry companies, rights management organizations such as SOCAN and MROC, and the benefits of Industry Association affiliation.

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About Antonio

Antonio joined the Julliard Jazz faculty last season to teach Business of Jazz. The director of programming at Jazz at Lincoln Center since 2007, Mr. Ciacca began his career as a sideman for such acclaimed jazz artists as Art Farmer, James Moody, Lee Konitz, Jonny Griffin, Mark Murphy, Dave Liebman, and Steve Grossman. Born in Germany and raised in Italy, Mr. Ciacca co-founded and previously served as artistic director of C-Jam Music, acultural organization and booking agency in Europe. He has worked with legendary musicians Steve Lacy, Benny Golson, and Wynton Marsalis, and has appeared at numerous festivals and venues across Europe and the United States, including Ronnie Scott’s, the National Theater in London, the New York Blue Note, the Village Vanguard, the Detroit International Jazz Festival, and the Rochester International Jazz Festival. A prolific recording artist, his latest CD,Lagos Blues, was released this year by Motéma and features Steve Grossman and Stacy Dillard on tenor sax, Kengo Nakamura on bass, and Ulysses Owens on drums.

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FOR MORE INFORMATION, please contact:
Roland Deschambault, Training Coordinator Manitoba Music
P: 204.975.5188
E: roland@manitobamusic.com

Attendence: 63