Give the Gift of Local Music This Holiday Season

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Looking for ways to support the local music community this holiday season? We're sharing some ideas to do just that and perhaps discover some fantastic new music during this season of giving. Thank you to our friends at Manitoba Film & Music for helping us share tips on how to connect and share...


You can build your music collection AND support your favourite local artists and labels by shopping at their online stores, Bandcamp, and Tidal, or checking out stores that carry local music like Into the Music, Planet of Sound, Riley Grae, Chip's Vintage, and McNally Robinson.

Getting out to a concert is a great way to support artists and venues! Buy tickets for an artist you love or have been meaning to check out, head to your favourite music spot, take a chance and discover some new music, and jam out. Artists and venues love seeing a packed show of people enjoying their music, it's a lot of why they do what they do. Plenty of live music events happen  around the province every week (we've got a lot of them for you in our online listings and MB Live app).

Looking for a fun gift for a loved one or a holiday treat for yourself? Many artists, festivals, venues, labels, and other music companies have fantastic merch, including apparel and other fun items. Many sell through their own online stores, or at their shows, so if you're looking to support your favourites, be sure to check them out. 

Spin local music on Apple Music, Spotify, Soundcloud, YouTube, or whatever your favourite streaming platform might be. While you're there, add songs to your own playlists, favourite, like, follow, view, and share. Those actions can really help an artist long-term because good numbers can open new doors for their careers and generates streaming revenue. 

Many artists, festivals, venues, and music companies have ways for direct donations, including PayPal, Patreon, GoFundMe, and more. There are also organizations and charities that are actively raising funds for emergency relief efforts for people working in music, accessible music education for youth, and music therapy services including the Unison Benevolent Fund, MusiCounts, and Music Heals. Consider making a donation today. 

If you're passionate about local music, share it with your friends, family, and followers. Let people know if there's a song that brings you joy or helps you through challenging times. Music has been such an important part of how many have been getting through these challenging times, and sharing can really build connection and community, and maybe help someone else through things. 

Let your favourite radio stations know you want to hear local music, whether that's a particular artist you'd like to hear coming through your speakers or just more local music so you can discover new tunes. 

Connection is so important right now. If you have a favourite artist, venue, festival, label, radio show, or any music worker, message or find them at one of their shows and tell them how much they mean to you.

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