Hardly afraid of the “F Word”, The New Customs are proud to call themselves FOLK! Deeply rooted in the tradition of capturing a story in a song, the Indie-Folk duo take a bold and evocative approach to songwriting. With two strong voices, guitar, mandolin and fiddle in hand, Emma Cloney & Dale Brown use their anthemic heart and Americana backbone to charm audiences with a bombastic electrifying sound.
The perchance meeting that united them in 2016 resulted in a curious blend of Emma’s singer-songwriter style and Dale’s edgier sensibilities. In a seemingly effortless transition the pair forged ahead creating two successful albums together and culminating with what stands to be their boldest project to date. Their latest project, Selling Religion on Government Street, builds on the Winnipeg duo’s knack for telling it like it is, tracing its roots back to their debut album All Walls Fall, which took its inspiration from the wake of the 2016 US election.
It was, however, the boulevards of Victoria B.C. littered with makeshift tent cities and the shifting gazes of passersby that illuminated the divide between those that have and those that have not. From the street preacher’s corner on Government Street amidst the buskers’ racket and the hum of an electric coastal city, they witnessed the pervasively undeniable “Thoughts and Prayers” attitude so often seen in Canada. The simple refusal to help those directly in front of our eyes, but rather seeking to sell our ideologies to those with money to spend, motivated what would ultimately become the title track of The New Customs’ latest album.
The New Customs are revealing themselves as ones to watch as they truly stand apart from the pack all while breathing new life into an old and sometimes under appreciated genre: FOLK!
ANGELA DRAINVILLE, ARTISTIC DIRECTOR, ATLIN ARTS & MUSIC FESTIVAL
"fantastic musicians, fabulous songwriters, and able to captivate a crowd with their stories and their melodies... this is some of the best folk music in the country"
"thought provoking lyrics... infectious beat... beautiful, emotional fiddle playing... sounding akin to something that would come out of the Maritimes... amazing harmonies... This album is definitely something you need to check out"
LEONARD PODOLAK, HOME ROUTS/CHEMIN CHEZ NOUS, THE DUHKS
"These guys are gonna go places!”
"All Walls Fall is storytelling through music at its finest, with an undoubtedly Canadian voice that sounds like home. The music of The New Customs has everything from soulful harmonies, soaring fiddles and guitar like a heartbeat, combining to make a passionate and heartfelt experience almost tangible to the listener."
WILLIAM PRINCE, 2017 CONTEMPORARY FOLK ROOTS JUNO WINNER
“Some of the hardest working road warriors out of Winnipeg”