- Tue, Mar 24, 2009 at 7pm
- Mark Meharry, MusicGlue
- Manitoba Music Resource Centre
- 1-376 Donald Street
DIRECT TO MARKET: Making Meaningful Connections with Online Music Consumers
Music consumption is up - there is more music getting out, and more listeners taking it in - and yet music sales are declining. There is a great product and a thriving market, but the weak link is getting the music to the market. This workshop will look at creative and effective ways to create and market your brand through online advertising, social networking, and digital music sales.
Mark Meharry's method of direct to consumer marketing will help you understand how to capitalize on your relationship with each and every fan of your music. You will learn how to bridge the gap between your market and your music, and truly understand the direct to market approach of music commerce.
Contact: Sean McManus