- Sat, Feb 8, 2014 at 1pm
- Dennis Yu, Blitz Metrics
- Manitoba Music
- 1-376 Donald St., Winnipeg, Manitoba
Today, every musician is active on Facebook and other social networks. But how many artists and music companies know the tricks and techniques that the big brands use to truly maximize their connection with their fans and followers? Social media analytics are powerful tools for uncovering fan engagement levels across many sources. As artists search for new insights in fan outreach, social media analytics can help uncover a flood of information and turn it into useable marketing strategies.
Dennis Yu is a social media analytics guru who has helped international brands grow and measure their Facebook presence, and he’s internationally recognized as a lecturer in Facebook marketing, as well as Twitter, YouTube, and Pinterest analytics. In this session, he will share the techniques that can help artists take control of their data so they can improve online engagement and create customized marketing campaigns that will resonate with current and future fans.
TO REGISTER OR FOR MORE INFORMATION, please contact:
Roland Deschambault, Training Coordinator