90 Seconds or Less - Music Licensing

In the lastest instalment of our series, 90 Seconds or Less, Instinct Entertainment's Michael Perlmutter and Chris Budd from Bearsuit Publishing took a few minutes to answer questions for our 'Creative Licensing: Capitalizing on Sync Placements' workshop.

Artists big and small are enjoying the financial and marketing benefits of placing their music in film, television, and advertising productions.However, many don’t know how placement deals work, how to best shop their material, and how to follow-up and capitalize on opportunities. This workshop covered the hot topic from pitch to payment and beyond.