90 Seconds or Less - Publicity

In this instalment of our series, 90 Seconds or Less, Killbeat Music's Ken Beattie took a few minutes to answer questions for our 'Media Blast: Indie Radio & Press Campaigns' workshop.

This workshop taught participants the techniques used to run a successful indie radio and publicity campaign. Topics included servicing in physical and digital formats, how to time your campaign, who to contact, and how to promote a release to independent media.