As the leaves hit the ground, Manitoba Music is hitting the tarmac. The music industry association is packing up its banners for its annual autumn showcase in Toronto. Featuring new music from the prairie province, the October 20 show at the Supermarket will have them in the aisles for indie pop/folk outfit Yes We Mystic, bilingual loop pedal maven Rayannah, and rock songsmith Adam Hanney & Co.
For five years in a row, Manitoba Music has invited music fans and industry insiders to Toronto culture haunts for stellar shows featuring buzzworthy emerging acts. This year’s line-up is no exception; each performer has been making waves and garnering praise.
Yes We Mystic won over fans and critics alike with its 2013 debut, Flood and Fires, spending the next two years honing its enigmatic sound on the road and in the studio before the 2015 release of its second EP, Vestige. With its debut full-length – recorded in Montreal by Jace Lasek (Besnard Lakes, Patrick Watson, Wolf Parade, Suuns) – on the way, the five-piece blew audiences away at BreakOut West this September.
Rayannah has hit the ground running with the release of her solo debut, Boxcar Lullabies. Blending indie pop, folk, jazz, and electronic, wrapped up in looping pedal cables and a dynamic live set, Rayannah is fresh off the release of her new video for “The Water”, via Exclaim!, and performances at California’s prestigious Culture Collide.
Adam Hanney has been building buzz around his energetic indie rock anthems since he hit the Winnipeg music scene as a teenager. At the ripe old age of 21, he has added a full band and is set to release his debut full-length, 12/12. Grown out of an exercise in songwriting, writing a song a month for a year, Hanney has earned praise from the likes of CBC Radio 3’s Grant Lawrence.
The Toronto showcase is part of a busy season for Manitoba Music, which is supporting showcases at Toronto’s Folk Music Ontario, M for Montreal, and presenting an artist exchange event in Minneapolis with NPR’s The Current. Bringing Manitoba music to new markets and intensifying business activity in existing markets is a key component of Manitoba Music's trade and business development activities, which are funded by Western Economic Diversification Canada. Manitoba Music's market development initiatives are also funded by FACTOR through the financial support of the Government of Canada through the Department of Canadian Heritage (Canada Music Fund) and of Canada's Private Radio Broadcasters, Manitoba Film & Music, and Manitoba Trade & Investment.